Modes of communications are affected with the changes demanded by the cycle of times. Adaptability to the most modern as well as most versatile form of communication is the need of time. This is applicable to individuals as well as business. Today it is the time of mobile technology. Mobile number of a person can serve as his address and all form of data transferring is possible with the aid of a mobile phone. The utilization of this much versatility of a mobile can be effectively implemented in trade, business, social networking, service sectors, technology areas.
SMS is an effective tool of communication as well as advertisement now days. It is one of the most convenient forms of communication. It won't steal much time of person. The SMS can stay in the inbox for a large period of time and its delivery can be assured with the pinging back of a delivery report. That is why most of the companies and firms prefer SMS for the communication with their clients and targeted customers. The normal marketing calls and advertisement in the print form will spoil the time of the recipient and he may loose his temper as the same repeats more than twice a day. But, for the case of an SMS this is not applicable. It stays there in the inbox silent without disturbing much.It is not possible to send these types of marketing as well as alert SMS through the normal SMS sending. Special applications are required for that. It is made possible through those Bulk SMS solutions when having a large number of recipients. With a single mouse click on the computer the SMS can reach to hundred thousands of people ands the delivery reports, which is the assurance of the receipt of the SMS at their side is return back.
These applications are also mounted with the Shortcode services mechanisms which make possible the formation of opinions and feed back from a bulk number of people. This is favorable in making of surveys and polls. For example, in the feedback collection of a product in the market. The Bulk SMS can be defined as an easy and economical method of Communication or advertisement when a bulk number of recipients are involved. Today, most of the businesses are having International customers. The world is becoming more and smaller. All this is made possible with the advancements in technology especially the communication technology. Everyone in this world can be accessed by anybody at the dial of a mobile number or an e-mail address. A mobile number can be considered as the shortest address to reach the person directly. It is important in Business and Commercial matters to track back a Client using his mobile number. Providing the updates regarding the new products and facilities will surely increase the turn over by generating more sales. SMS can be considered as a secure and direct mode of communication with a client or targeted customer.